The Maxum brand has been discontinued by Brunswick. Current boats in the inventory will continue to be sold, and support for Maxum products will extend throughout the warranty period.
The choice was made as part of an overall effort to cut costs, allowing Brunswick to be in a strong position when the economic downturn ends.
As Maxum did not have a dedicated manufacturing plant, no changes in production plans are expected as a result of this decision.
Brunswick company spokesman Dan Kubera said: "There will be no change to the type or level of warranty service, parts and support provided to the Maxum dealers at this time. We are offering the dealers an opportunity to continue with the significant retail and wholesale incentives that have been in place during this selling season to support the dealers' retail efforts."
Maxum boats for sale.
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